Cambridge IELTS 13 · Academic · Test 1 · Passage 1
Case Study: Tourism New Zealand Website — IELTS Reading Answers
All 13 answers for Case Study: Tourism New Zealand Website, Cambridge IELTS 13 Academic Reading Test 1 Passage 1, with the passage evidence and an explanation for each.
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Case Study: Tourism New Zealand Website answer key at a glance
Questions 1–13. Tap an answer to see the evidence.
What this passage tests
This passage is tested with Table Completion (Q1–7), True / False / Not Given (Q8–13). Each section below gives the strategy for that question type, the answers, and the sentence that proves them.
Questions 1–7: Table Completion
Strategy: Work row by row. The row label tells you where to look; the column heading tells you what kind of word you need.
“In addition, because participating businesses were able to update the details they gave on a regular basis, the information provided remained accurate.”
The gap needs a verb for what businesses did to their details; the passage says they could 'update' them regularly, keeping information accurate.
“Tourism New Zealand organised a scheme whereby organisations appearing on the website underwent an independent evaluation against a set of agreed national standards of quality. As part of this, the effect of each business on the environment was considered.”
A noun is required after 'effect on the'; the text says 'the effect of each business on the environment was considered', so environment fits.
“One of the most popular was an interview with former New Zealand All Blacks rugby captain Tana Umaga”
The table asks for Tana Umaga's role; the passage calls him the former All Blacks rugby 'captain', a singular noun fitting the gap.
“Another feature that attracted a lot of attention was an interactive journey through a number of the locations chosen for blockbuster films which had made use of New Zealand’s stunning scenery as a backdrop”
The gap needs a plural noun after 'blockbuster'; the site featured locations chosen for blockbuster 'films' that used New Zealand scenery.
“To make it easier to plan motoring holidays, the site catalogued the most popular driving routes in the country, highlighting different routes according to the season and indicating distances and times”
Routes were highlighted 'according to the season', so season is the factor that varied the recommended driving routes.
“The Travel Planner offered suggested routes and public transport options between the chosen locations. There were also links to accommodation in the area”
The Travel Planner offered 'links to accommodation in the area', so accommodation names what visitors could book near their chosen route.
“The website also had a ‘Your Words’ section where anyone could submit a blog of their New Zealand travels for possible inclusion on the website”
The 'Your Words' section invited anyone to 'submit a blog' of their travels, so blog is the singular noun required.
Questions 8–13: True / False / Not Given
Strategy: Judge the whole statement against the text. FALSE contradicts the passage; NOT GIVEN means the passage never addresses that specific claim.
The website www.newzealand.com aimed to provide ready-made itineraries and packages for travel companies and individual tourists.
“The website was set up to allow both individuals and travel organisations to create itineraries and travel packages to suit their own needs and interests”
The statement says ready-made itineraries were supplied, but the site let users 'create itineraries and travel packages to suit their own needs', the opposite.
It was found that most visitors started searching on the website by geographical location.
“On the website, visitors can search for activities not solely by geographical location, but also by the particular nature of the activity”
Searching by location and by activity type is described, but the passage never says most visitors began with geographical location.
According to research, 26% of visitor satisfaction is related to their accommodation.
“transport and accommodation account for the remaining 26%”
The 26% figure covers 'transport and accommodation' together, so attributing the whole 26% to accommodation contradicts the text.
Visitors to New Zealand like to become involved in the local culture.
“visitors enjoy cultural activities most when they are interactive, such as visiting a marae (meeting ground) to learn about traditional Maori life”
Visitors 'enjoy cultural activities most when they are interactive', matching the claim that they like becoming involved in local culture.
Visitors like staying in small hotels in New Zealand rather than in larger ones.
“even the smallest bed and breakfast address or specialist activity provider could gain a web presence with access to an audience of long-haul visitors”
Even the smallest B&B could gain a web presence, but the passage never compares visitor preference for small hotels with larger ones.
Many visitors feel it is unlikely that they will return to New Zealand after their visit.
“most visitors stay for longer (average 20 days) and want to see as much of the country as possible on what is often seen as a once-in-a-lifetime visit”
The passage calls a New Zealand trip 'often seen as a once-in-a-lifetime visit', supporting the claim that many visitors expect not to return.
Learn the question types in this passage
Frequently asked questions
Where does the Case Study: Tourism New Zealand Website passage come from?
It is Passage 1 of Cambridge IELTS 13 Academic Reading Test 1, and it covers Questions 1–13.
What question types appear in Case Study: Tourism New Zealand Website?
The passage is tested with Table Completion, True / False / Not Given. Each type is explained on this page, alongside the answers.
Are these reading answers reliable?
Every answer is paired with the sentence that proves it, so you can check each one against the passage yourself. Use the page after a timed attempt, not instead of one.
Cambridge IELTS is published by Cambridge University Press & Assessment. Band9Prep is not affiliated with Cambridge. This page is an independent study aid: it gives the answer key, the passage evidence and an explanation so you can review an attempt you have already made.